SportExcel's major source of funding is the contribution from its Charter Members. But not all Charter Members contribute cash. A number of them, such as the New Straits Times and TV3, contribute in kind - coverage of SportExcel activities and PriceWaterhouseCoopers in providing accounting, auditing and taxation services.

In some other instances, SportExcel indulges in fund raising efforts such as the "Golf for SportExcel" and "SportExcel Idol-Nite" programs where participants make financial contributions. But, the fact remains that if SportExcel is to be able to do much more for sport in Malaysia and in particular junior development, it needs to have a better financial standing.

SportExcel is always on the search for companies with a "heart for sport" and a desire to experience the thrill of having an athletic (junior) on that road to excellence.


HOW CAN A COMPANY GAIN MEMBERSHIP IN SPORTEXCEL?
WELL, THERE ARE THREE WAYS:

1) CHARTER MEMBERS
This membership category is open to all organisations and exceptions can be made in respect of requests for category exclusivity e.g. Accounting Firms, Airlines, Automobiles, Banks. Charter members will contribute a minimum of RM45,000 in cash or in kind (services) over a three-year period.

2) CORPORATE SPONSORS
Any person or company who agrees to contribute to the Yayasan, a sum of not less than RM5,000 per annum may be recognized as a Corporate Sponsor.

3) PROJECT SPONSORS
Any person or company contributing a sum of not less than RM10,000 through a specified joint-venture project may be recognized as a Project Sponsor for such a period as the Board of Governors may determine.

1) TAX DEDUCTION

All contributions in cash to SportExcel is tax-deductible. Confirmation of this may be obtained from the SportExcel office.

2) SPORTEXCEL'S LOGO FOR PROMOTIONAL PURPOSE

Membership in SportExcel allows those concerned to use its logo for promotional purposes. SportExcel will however have to approve all materials used for this purpose to ensure that high standards are maintained at all times. SportExcel will be happy to provide any assistance related to pictures or graphics to members.

3) NEWSLETTER, WEBSITE AND OTHER PUBLICATIONS

SportExcel publishes a quarterly newsletter which highlights and documents all its activities and other related information. This magazine will have prominently displayed on the back page logos of all its Charter Members and those for other categories. The same prominence will be given to members in all other publications and promotional material produced by SportExcel.

SportExcel is also in the process of establishing a website to promote its activities and Charter members will also have prominent mention on the site.

4) PUBLICITY AT SPORTEXCEL EVENTS

The logos and support of SportExcel Members for specific programs will be prominently displayed at the venues on backdrops and other related material to give them maximum publicity in respect of the media and the public. Members can rest assured that suggestions they have on highlighting their participation in SportExcel will be actively pursued.

5) SPORTEXCEL PROPOSES TO UNDERTAKE A COMPREHENSIVE ADVERTISING AND PUBLICITY PROGRAM TO:

• create awareness of SportExcel at the business decision-maker level
• create awareness at the consumer level of SportExcel activities
• create awareness among decision-makers and the public of the support rendered by Charter members in the print and electronic media.